Monday, November 20, 2017


You have submitted that manuscript. You waited months for an answer on whether your writing stood out. You were elated when they said YES! You received an advance! 

Now you are awaiting for your 'baby' to be delivered.

It went through edits, rewrites, more edits and now it's in cover design. You rejected the first one but the second one is spot on! Then you had to write a synopsis AND short bio.

Your novel is now in the finishing stages of book production.

But wait! You look at your desk and see it.

There's that check you received! You were scared to cash it because you didn't know if it was actually happening! You didn't want to jink it so you left it there, in the envelope until now.

You are published! 

You got an advance and now you have money!

But what will you do with that sudden 'extra' money that you have.

Here's an idea: Use it for marketing! Buy your business cards, buy a domain name or invest in going to a conference and getting on a panel to promote that novel!

See, getting money is great and getting money as an author is greater! 

However most authors look at it like 'extra' cash to spend on things NOT related to being an author. 

You have to invest that money back into your business. 

Remember, I keep telling you that you are now a SMALL BUSINESS and your business is writing. 

Buy that new laptop, Ipad, or desktop computer you've been eyeing for some time. Buy a printer or portable hard drive. Buy flash drives to keep your novels on. Buy that outfit that will become your 'author wear' when you travel and sit on panels to discuss your novel. Buy that carrying case, messenger bag or duffel bag to carry your manuscript when you travel. Buy a nice pen to sign your books with. Pay for some professional photos of yourself and your novel. There are endless possibilities.

Remember, you can write it all off come April so invest it now; you will get it back later.

So what are YOU going to do with that advance for your novel? 

Make sure you choose wisely.

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